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It's been the most expensive election yet, though political ads aren't that effective

NPR | By Ailsa Chang,

Christopher Harland-Dunaway, Christopher Intagliata

Published November 3, 2026 at 3:14 PM MST

NPR's Ailsa Chang talks with political scientist John Sides of Vanderbilt University about the record political ad spending this election, despite the limited effectiveness of political ads.

Ailsa Chang

Ailsa Chang is an award-winning journalist and a host of NPR’s newsmagazine All Things Considered, as well as NPR’s daily news podcast Consider This.

See stories by Ailsa Chang

Christopher Harland-Dunaway

Christopher Intagliata

Christopher Intagliata is a senior editor at All Things Considered, where he writes news and edits interviews with politicians, musicians, restaurant owners, scientists and many of the other voices heard on the air.

See stories by Christopher Intagliata