The Austin 100: Nilüfer Yanya
Hometown: London, England
Genre: Rock / Pop
Why We're Excited: Nilüfer Yanya got her start as an R&B singer, but she's more recently morphed into a sparer and more pop-minded sound. Her breakthrough single, "Baby Luv," pairs her smoky voice with a hook that isn't repetitious so much as hypnotically alluring.
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