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Frito-Lay

Savvy business practices have made Frito-Lay the undisputed giant of the salty-snack food industry. But critics say that the company has grown so big by undercutting its competitors, consumers will someday pay higher prices because there will be no other choice. NPR's Jim Zarroli reports on the business that sparked a Justice Department investigation into possible anti-trust practices within the industry.

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